A famous fashion designer once said “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” And we totally agree! And when it comes to seeking fashion inspiration from architecture, nothing can play the perfect muse than the majestic Taj Mahal!Symmetric interiors, rich carvings on marble encrusted with precious and semi-precious stones of jasper and jade, and beautifully inlaid jalis form a magical synthesis of the Persian and Indian crafts and tradition, and find many an admirer in the fashion space too. This is evocatively essayed in our collection dedicated to this epitome of love and majesty.
On the occasion of the Taj Mahotsav, we’ve introduced our Taj-inspired collection, which offers rich Anarkali suits, reminiscent of the beautiful Mumtaz Mahal and her royal dressing style, with elegant kalis and bright hues of crimson, blue, ochre, green and orange in plush fabrics of brocade, velvet and net. Celebrating the finesse of the beautiful monument, the collection also offers elegant Chikankari Churidar Kameez entrenched with delicate chikan thread embroidery in floral motifs, inspired from the floral inlaid jaalis of the tomb.
Influences of the alluring geometric patterns in the alleys, with beautiful gold and mosiac cutwork is skilfully captured in a collection of Banarsi sarees in the royal silk fabric. Enriched with zari and zardozi, each saree from the collection spells tradition and aristocracy. While the Taj Mahal is said to capture the diverse moods of a woman with its changing colors during different times of the day, the saree collection also represents the colors and shades reflected in the monument during the day and night–from silvery whites to yellow golden and darker hues.
So, come, behold and revel in the mystery and exotic beauty of the everlasting styles from the Taj-inspired collection!
